Syndicast separates Artist Promo Edits from Power Intros for radio

MUSIC INDUSTRY

Syndicast has published a feature on the difference between Artist Promo Edits and Power Intros. The piece begins with the experience of hearing a song on the radio that does not sound exactly like the version known from Spotify.

According to the source, the release may be the same, but radio does not always use the standard streaming master as delivered. Stations have to include IDs, sweepers, presenter links and other imaging elements.

Source: Syndicast