Musica

AEG Presents acquires Auguri Productions in France

today17 October 2026

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MUSIC INDUSTRY

AEG Presents has acquired Auguri Productions, the Paris-based artist development and concert production company co-founded by Charles Bensmaine. Financial terms of the deal were not disclosed.

According to AEG Presents, the acquisition marks the next step in the company’s growth plans in France. Auguri was founded in 1995 under the name Olympic Tour, and Bensmaine is its president.

The announcement names artists Auguri has worked with or helped develop, including Stromae, Angèle, Louane, Julien Doré, David Guetta, Dominique A, Philippe Katerine, -M-, Gazo, Sofiane Pamart, Tiakola, Gaël Faye, Vanessa Paradis, Thomas Dutronc, Yodelice and Jain.

AEG Presents opened its first office in France in January 2018. The deal follows other European moves by the company, including the launch of AEG Presents Germany and an investment in Greenhouse Talent.

Source: Music Business Worldwide

Written by: alexconsalvi

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